RTD Wine Cocktails

Southern Champion is introducing BuzzTallz wine cocktails, available in Lime ‘Rita, Ruby Red Grapefruit, Lotta Colada, Chocolate Tease, Stiff Lemonade and Horchata. The cocktails are blended with all-natural juices and premium alcohol, designed to taste just as good as a bartender-crafted beverage. BuzzTallz are Kosher Certified, gluten free and contain no high fructose corn syrup. […]

Fresh-Brewed Rebrand

TEAZZERS, a national supplier of fresh-brewed teas, is introducing a rebrand that communicates a fresher, playful, more premium image that is in line with the company’s high quality products and cutting edge brewing technology. The rebranding has benefits to retailers as well, as it provides for more attractive merchandising and point-of-sale displays that really “pop” […]

Strawberry Soda

Push Beverages is debuting its new Push Strawberry Soda to convenience stores. The strawberry flavor joins its many other fruit-flavored sodas including pineapple, peach, orange, grape and diet orange, as well as their traditional flavors like cola, ginger ale and root beer. The company was receiving requests for years for a strawberry soda flavor and […]

POM Wonderful Introduces ‘Worry Monsters’ Campaign

POM Wonderful to feature five commercials featuring ‘Worry Monsters,’ who fret as their humans make healthier choices. POM Wonderful, the largest grower and producer of fresh pomegranates and pomegranate juice in the U.S., launched a new integrated marketing campaign starring The Worry Monsters, larger-than-life inner voices of doom and gloom who are at their happiest […]

Craft Fountain Drinks

The Hudson-Leramo Beverage Group is introducing HL Craft, a refined, refreshing, healthier alternative to conventional fountain drinks. HL Craft products are formulated with natural flavors and sweetened with cane sugar, honey and real juices. HL Craft Refined Beverages are flavor forward, non-carbonated drinks designed to satisfy our customers rapidly evolving taste and ingredient preferences. Available […]

Protein & Energy

Rockin’ Protein by Shamrock Farms is introducing its latest product innovation: Rockin’ Protein Energy. Rockin’ Protein Energy combines the naturally-occurring caffeine from coffee with a whopping 30 grams of high-quality protein for a powerful one-two punch ideal for sustained energy. Rockin’ Protein Energy is made with real Shamrock Farms’ milk so it’s a great source […]

RTD Dark Coffee Espresso Blend

Less than two years after introducing its first bottled Iced Coffee beverages, Dunkin’ Donuts is launching new ready-to-drink (RTD) Shot in the Dark coffee espresso blend, the brand’s first-ever coffee beverage served in a can. Manufactured and distributed by the Coca-Cola Co., Shot in the Dark combines the classic tastes of Dunkin’s signature coffee and […]

Customers Look for RTD Coffee with Functional Benefits

RTD coffee that helps relaxation, offers antioxidants or adds protein is in demand. Today, cold coffee can do a lot more than just offer a caffeine boost, and customers increasingly seeking out coffee with functional benefits. When asked what their ideal bottled/canned cold coffee drink would include, new research from Mintel reveals that U.S. RTD […]